Landmark status

Department of Tourism.

After welcoming a new destination venue to the family we wanted to promote the unique attributes of our other spaces. At over 130 years old, Thalia Hall maintains a diverse calendar that’s authentic to it’s formative years as a space for entertainment, communal gathering, and social progress.

Collaging publication clippings and observational drawings with fresh illustrations gives way to new views of the venue through an assembly of both typo- and orthographic structures.

Reinforcing this line with a unique logo lock-up highlights an agency responsible for conserving the most significant areas in American heritage, the National Park Service. The label reads authentically with the buildings inclusion in the Historic American Building Survey as a division of NPS.